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OddsJet highlights the best new customer promotions for deposit bonuses, free bets and bet credit offers from top online bookies that are licensed to serve the UK. Terms & conditions always apply. 18+  To compare and learn more about these providers, find our UK betting site reviews.

100% back as free bet up to £30                 

18+. New customers only. Registration required. Valid on your first combo bet (minimum 3 selections, minimum odds of 1.40 per selection, minimum bet of £5). If you lose, you receive a 100% refund up to £30 as Free Bet. Free bet valid for 7 days. The Free Bet can be used on a combo bet with at least 3 selections, minimum odds of 1.40 per selection and maximum odd of 6.00, all sports, excluding horse racing and virtual sports. Gambling can be addictive. Terms & Conditions apply. Please play responsibly.

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£20 in free bets when you bet £5

18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min. first £/€5 bet on selected sports within 14 days of account reg. at min odds 1/2 to get 4x £/€5 free bets (selected sports only, valid for 7 days, stake not returned). Restrictions + T&Cs apply.

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100% up to £50 welcome bonus

New bettors; Code SPORT; Wager deposit & bonus 8x; Max qualifying bet stake=initial bonus; Valid 60 days; Min odds, bet and payment method exclusions apply; T&C apply; 18+  BeGambleAware.org

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Bet £10 & Get £30 in Free Bets

Open Account Offer. Bet £10 & Get £30 in Free Bets for new customers at bet365. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. Registration required. 18+

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£30 free bet with lost 1st acca + £30 uber eats voucher

Key Terms. New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football, Horse Racing, Tennis, Cricket or Basketball multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. Earn a £30 Uber Eats Voucher on successful Acca qualification. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+. gambleaware.org. Bet the Responsible Way. Full Terms apply.

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bet £10 get £30 in free bets

18+| GambleAware.org. New GB customers only. Opt in. Deposit and Bet £10+ on sports at min odds of 2.0+ (1/1) for £30 in Free Bets within 7 days. Debit cards or instant bank transfers only. Free bets expire within 7 days of issue. Geographical restrictions and T&C’s apply.

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£50 in free bets when you bet £10   

18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first £/€10 bet within 14 days of account reg at min odds 1/2 to get 5x £/€10 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.

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bet £5 - get £30 in free bets         

18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first €5 bet within 14 days of account reg at min odds 1/2 to get 6 x €5 free bets (selected sportsbook markets only, valid 7 days, stake not returned). Restrictions + T&Cs apply.

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What is a sports betting bonus?

Many online bookmakers offer a bonus or bet credits as an incentive for new customers to sign up. Not all betting companies offer them.

What are the different kinds of bookmaker bonuses?: Deposit Bonuses, Bet Credits & Enhanced Odds 

There are three main types of bookmaker bonuses: the deposit bonus offer, the bet credit offer and the enhanced odds offer.

For a deposit bonus promotion, the sports betting company offers to match the customer’s first deposit up to a certain amount. In this case, if the terms of the offer are met, the bonus amount itself may eventually be withdrawn by the customer as real money.

For a bet credit promotion, the betting site company offers bet credits that a new customer may place as they wish. If the bonus terms are met, only the proceeds from a successful bet may be available to eventually withdraw as real money. The bet credit stake amount shall return to the bookmaker.

For an enhanced odds promotion, the bookmaker offers odds that are several times higher than normal for a customer’s first ever bet or for a bet on a specified match result, usually a big game. There are often limits to the maximum stake amount that may be placed for enhanced odds promotions.

The company that I want to sign up with does not offer a bonus. Why?

Every betting site approaches their business plan in a different way. Sometimes, a company decides that the way to grow and serve their desired customer-base is to offer certain kinds of bonuses. Conversely, some companies decide that they prefer to deliver value back to customers through odds that are higher on average over time.

If you have noticed that your bookie of interest is offering great odds and a great potential payout for your picks, but no bonus is listed for them, you might want to think of that higher potential payout as your bonus. This is how that betting company is delivering value to you. A new customer bonus can be nice, but in the end, higher odds could matter a lot more.

How soon will I be able to withdraw my betting site bonus as real money?

This definitely varies from bookmaker to bookmaker and is the main reason you need to read the bonus terms and conditions. Generally there are two main criteria to satisfy before you may withdraw any kind of bonus as real money: the minimum deposit and the roll over requirements.

Once you have made a minimum deposit, you will need to ‘roll over’ your deposit amount a specified number of times before you will be eligible to withdraw the bonus as real money. For example, if a bookmaker requires that you ‘roll over’ your deposit amount six times and your deposit was £100, you would need to place wagers with total stakes of at least £600 before the bonus might be eligible for withdrawal.

With some bookies, the bets that qualify toward this roll over requirement must have odds above a set threshold, perhaps at decimal odds of 1.50 or higher. In other words, bets on heavy, heavy favorites may not qualify toward earning your potential bonus. All of these stipulations are defined in the terms and conditions.

In the end, remember that these bonus offers are meant to provide new customers with added value toward enjoyment of continued play with your bookmakers of choice. The bonuses are not intended to represent free cash for you to instantly withdraw.

Sports betting bonus promo codes: Are codes really required?

Some companies do use sports betting bonus promo codes and some do not use codes at all for their new player offers.  Each new customer bonus offer for the UK has its own terms & conditions.  As part of these terms, you may be shown or quoted a promo code that you will need to enter as you sign up for your account.  If you are quoted a code, you know you will need to enter it at some point in your registration process to get your bonus.  If you do not see reference to a code in the offer terms, then you should not need one. 

Do not be misled by the potential existence of a promo code input field as part of your sign-up process.  Oftentimes the betting site sign up screens just have an input field for a promo code built-in so that they may introduce a bonus code easily at some point in the future.  Simply pay attention to your offer terms for whether a bookmaker bonus code is quoted.